Sustainability

Our focus on sustainability helps us bring our company Purpose to life and is central to our strategy. 

Our commitment to sustainability strengthens our long-term resilience and advances our Purpose of helping our Clients achieve lifetime financial security and live healthier lives. 

We embed long-term, sustainable and resilient thinking into our strategy, culture and operations to drive better outcomes for our Clients, employees, advisors, investors and communities. By building sustainability into our decisions and actions, we can create lasting change and ensure we are well-positioned to meet the needs of generations to come. 

The Brighter Futures blueprint is Sun Life’s new sustainability strategy. The strategy reflects who we are today, how we serve our Clients and communities, and where we’re headed – fully integrating sustainability into our business and unlocking long-term resilience.

Learn more about the Brighter Futures blueprint

Our sustainability strategy in Singapore focuses on enhancing the resilience of our communities:   

Sustainable philanthropic giving through our Philanthropic Pledge

  • In 2023, we launched our Philanthropic Pledge to support philanthropic giving in a sustainable way. With every purchase of SunBrilliance Indexed Universal Life II or SunBrilliance Whole Life, we will donate 0.5% from the premiums received, with a cap of US$20,000 per policy. 
  • Our Philanthropic Pledge donation is channelled to our "Life is Brighter" charity fund1 to support local health and financial literacy causes. Through this initiative, we’re inspiring others to become advocates of philanthropy and build a giving legacy to empower communities in need. 
  • We are the first life insurer in Singapore to incorporate upfront charitable giving into life insurance policies. With this social impact feature built in our insurance solutions, we are also recognised for our product innovation. 

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Support our community through “Life is Brighter” charity fund¹

  • Sun Life Singapore’s “Life is Brighter” charity fund pools together donations from our Philanthropic Pledge, other donations and fundraising initiatives to be managed centrally and channelled to selected local causes.
  • The fund reflects our commitment to creating a positive impact on our society and environment. It also deepens our support of the prevention, care and awareness of diabetes, and mental well-being, as well as community initiatives aligned with our philanthropic goals.  

Maximise philanthropic impact this SG60

  • As part of our sustainability ambition to create a positive societal impact, we aim to inspire our partners and clients to embrace philanthropic giving. By doing so, we can empower more individuals in need to fulfil their aspirations.

  • SGSHARE Programme: Double Your Impact

This SG60, you have a unique opportunity to start or extend your giving legacy through the SGSHARE programme. Every dollar you donate will be matched up to S$1.50 by the Singapore Government* through the SG Gives matching grant.

Here's an example of how your donation can grow:

Donation Amount
(per annum)		 Government Matching Grant
(per annum)		 Total Funds Donated
(per annum)
S$250,000 S$375,000* S$625,000
  • Amplify Your Giving and Save on Taxes

In addition to the government matching, you can enjoy tax deductions of 2.5 times the qualifying donation amount this year. 

Total Statutory Income
(per annum)		 Donation Amount
(per annum)		 Deductible Donations
(per annum)		 Assessable Income for Year of Assessment (YA)
(following year)
S$1,000,000 S$375,000 S$937,500
(S$375,000 x 2.5)		 = S$62,500
(S$1,000,000 – S$937,500)
  • How It Works:

1.  Make a donation of S$375,000

2.  Receive a tax deduction of S$937,500 (2.5 times your donation)

3.  Reduce your assessable income by S$937,500

  • Start your philanthropic journey today and make a lasting impact on society while enjoying significant tax benefits!

*Important Note: To be eligible for the enhanced matching of up to S$1.50 Government matching for every S$1 donated, donations must amount to S$250,000 or higher each year, for a minimum three-year commitment period (2025 – 2027).

Promoting healthier lives through sports

  • In support of our ambition to prevent type 2 diabetes in underserved communities, we partnered with the global sport for social change foundation, Beyond Sport, to launch our regional Hoops + Health programme.
  • Since 2023, the programme has helped young people across Asia to get active through basketball, with over 48,000 lives impacted including 1,200 in Singapore. 

Our stories of impact

Empowering financial resilience

  • In partnership with Aflatoun International, we have launched Brighter Financial Futures2, a regional financial literacy programme empowering domestic workers across Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, and Vietnam.
  • The programme delivers practical financial education through workshops, toolkits, and structured training. In 2026, we aim to reach more than 30,000 domestic workers across Asia, equipping participants with essential financial knowledge and confidence. Key focus areas include building emergency savings, preparing for the future, and safeguarding against informal lending and common scams.

“Making lives brighter” Social Impact Report

  • This report represents a significant milestone in Sun Life Singapore’s commitment to creating a healthier and brighter future for everyone, while setting the stage for an expanded suite of social impact initiatives planned for 2025 and beyond.
  • The report provides a benchmark that helps us track our progress to ensure our philanthropic efforts continue to yield tangible results and benefit the communities in need.

Learn more

1The “Fund” refers to a consolidation of moneys by Sun Life Singapore, intended for its philanthropic purposes, and does not refer to an investment fund or a financial instrument. 

2The programme is a regional philanthropy initiative led by Sun Life Asia and forms part of Sun Life Asia’s sustainability and community impact initiatives. These details are for general information only and they are not meant to be, and do not amount to, any solicitation or promotion of any investment or products or services, or any advice to purchase any insurance product.

Sun Life Assurance Company of Canada is an insurance company federally incorporated in Canada, with OSFI Institution Code F380 and its registered office at 1 York Street, Toronto, Ontario, Canada M5J 0B6. It is regulated by Office of the Superintendent of Financial Institutions, Canada. Sun Life Assurance Company of Canada Singapore Branch (UEN T19FC0132B) is registered with the Accounting and Corporate Regulatory Authority of Singapore as a foreign company, with its registered office at 50 Raffles Place, #26-04 Singapore Land Tower, Singapore 048623. It is licensed and regulated by the Monetary Authority of Singapore. Where Sun Life Assurance Company of Canada Singapore Branch is referred to as “Sun Life Singapore”, this is strictly for marketing and branding purposes only, and no legal significance is expressed or implied. Sun Life Assurance Company of Canada is a member of the Sun Life group of companies. The Sun Life group of companies operates under the “Sun Life” name. Sun Life Financial Inc., the publicly traded holding company for the Sun Life group of companies, is not a product offering company and is not the guarantor of the obligations of its subsidiaries. 

© 2025 Sun Life Assurance Company of Canada. All rights reserved. The name Sun Life and the globe symbol are registered trademarks of Sun Life Assurance Company of Canada.